Free liquor pricing tool

All three. Enter any UPC for liquor, wine, or beer, and you'll see how nearby stores are pricing it. The tool pulls from the same local market data across categories.

You'll be prompted to schedule a demo with a Bottle POS specialist. They'll show you how to run the same analysis across every SKU in your store — and walk you through what that looks like in practice for your specific inventory size.

It depends on your area. The tool pulls pricing from stores within a 25-mile radius, so results vary by market density.

In a metro area, you'll see a wide distribution. In a smaller market, the dataset is narrower — but even a handful of local data points beats pricing from gut feel.

You'll know within your first scan whether the coverage is useful for you.

It varies by category and store type, but most liquor retailers target 25–35% gross margin on spirits, with wine and beer often running slightly tighter.

The tool shows you the local pricing distribution so you can position yourself relative to the market — whether you're competing on price or anchoring higher on selection and service.

Yes, if you're a Bottle POS customer. The suggested pricing feature lets you apply market-informed price updates across your entire inventory — individually or in bulk — directly from your POS dashboard.

The free tool gives you a preview of what that looks like for a single SKU.